PURE Goddess Travel Kit
Regular price $29.95 Save $-29.95

Pure Goddess Travel Kit includes:

Goddess Shampoo 100ml

Goddess Conditioner 100ml

Precious Ends 50ml

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PURE Miracle Renew Travel Kit
Regular price $29.95 Save $-29.95

Miracle Renew Travel Kit includes:

Miracle Renew Shampoo 100ml

Miracle Renew Conditioner 100ml

Precious Ends 50ml

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PURE Precious Travel Kit
Regular price $29.95 Save $-29.95

Pure Precious Travel Kit includes:

Precious Shampoo 100ml

Precious Conditioner 100ml

Precious Ends 50ml

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PURE Colour Angel Trio Pack
Regular price $76.95 Save $-76.95

Pure Colour Angel Trio Pack includes:

Colour Angel Shampoo 300ml

Colour Angel Conditioner 300ml

Sacred Mask 250ml

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PURE Goddess Trio Pack
Regular price $76.95 Save $-76.95

Pure Goddess Trio Pack includes:

Goddess Shampoo 300ml

Goddess Conditioner 300ml

Sacred Mask 250ml

For professional products and trade pricing please login to: TRADE ONLY

PURE Miracle Renew Trio Pack
Regular price $76.95 Save $-76.95

Miracle Renew Trio pack includes:

Miracle Renew Shampoo 300ml

Miracle Renew Conditioner 300ml

Miracle Mask 250ml

For professional products and trade pricing please login to: TRADE ONLY

PURE Up Lift Volume Trio Pack
Regular price $76.95 Save $-76.95

Pure Up.Lift Volume Trio pack includes:

Up.Lift Volume Shampoo 300ml

Up.Lift Volume Conditioner 300ml

Sacred Mask 250ml

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PURE Forever Blonde Trio Pack
Regular price $69.95 Save $-69.95

Pure Colour Angel Trio Pack includes:

Colour Angel Shampoo 300ml

Colour Angel Conditioner 300ml

Fusion Complex Bond Repair Treatment 150ml

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PURE Colour Angel Shampoo 300ml
Regular price $32.95 Save $-32.95

Colour Angel

SHAMPOO

COLOUR FADE DEFENCE

• Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.
• Enriched with selective treatment oils to illuminate coloured hair and help fight colour ageing.
• Prolongs colour and preserves radiance.
• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

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PURE Colour Angel Shampoo 1L
Regular price $83.50 Save $-83.50

Colour Angel

SHAMPOO

COLOUR FADE DEFENCE

• Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.
• Enriched with selective treatment oils to illuminate coloured hair and help fight colour ageing.
• Prolongs colour and preserves radiance.
• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Colour Angel Conditioner 300ml
Regular price $32.95 Save $-32.95

Colour Angel

CONDITIONER

COLOUR FADE DEFENCE

• Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.
• Enriched with selective treatment oils to illuminate coloured hair and help fight colour ageing.
• Prolongs colour and preserves radiance.
• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Colour Angel Conditioner 1L
Regular price $83.50 Save $-83.50

Colour Angel

CONDITIONER

COLOUR FADE DEFENCE

• Organic Açai Oil, Shea Butter and Mongongo Oil moisturise, repair and soften fragile coloured hair.
• Enriched with selective treatment oils to illuminate coloured hair and help fight colour ageing.
• Prolongs colour and preserves radiance.
• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Forever Blonde Shampoo 300ml
Regular price $32.95 Save $-32.95

Forever Blonde
SHAMPOO

NO YELLOW / GOLD BLONDES

Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.
Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.
Blue Cypress blue/violet pigments are deposited on the hair shaft eliminating yellow tones.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

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PURE Forever Blonde Shampoo 1L
Regular price $83.50 Save $-83.50

Forever Blonde
SHAMPOO

NO YELLOW / GOLD BLONDES

Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.
Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.
Blue Cypress blue/violet pigments are deposited on the hair shaft eliminating yellow tones.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Forever Blonde Conditioner 300ml
Regular price $32.95 Save $-32.95

Forever Blonde

CONDITIONER

NO YELLOW / GOLD BLONDES

Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.
Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.
Blue Cypress blue/violet pigments are deposited on the hair shaft eliminating yellow tones.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Forever Blonde Conditioner 1L
Regular price $83.50 Save $-83.50

Forever Blonde

CONDITIONER

NO YELLOW / GOLD BLONDES

Organic Melon Oil, Shea Butter and Argan Oil rejuvenate dull, yellow looking blondes caused by natural elements, swimming, UV, chemical treatments or frequent heat styling.
Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.
Blue Cypress blue/violet pigments are deposited on the hair shaft eliminating yellow tones.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Fusion Complex Shampoo 300ml
Regular price $34.95 Save $-34.95

FUSION COMPLEX SHAMPOO
• This is a beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo and conditioner.
• Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair.
• Protects hair against UV, thermal and humidity.
• Repairs split ends to d-frizz, smooth and make hair more manageable.

FUSION COMPLEX SPECIALTY HAIRCARE IS A RANGE OF PRODUCTS FORMULATED TO REBUILD CHEMICALLY DAMAGED HAIR FROM THE INSIDE OUT. ACTIVE REPAIR INGREDIENT ACTS BY PROTECTING EXISTING DISULPHIDE BONDS AS WELL AS RECONNECTING BROKEN ONES. ENRICHING ORGANIC GINGER, ROSEMARY AND AÇAI OILS SOFTEN AND SMOOTH HAIR TEXTURE WHILE IMPROVING HAIR COLOUR INTENSITY FOR STRONGER, HEALTHIER HAIR.
‘BOND CURE’ TECHNOLOGY PROTECTS THE BONDS AGAINST INITIAL BREAKAGE AND REPAIRS BROKEN BONDS FROM SEVERE DAMAGE CAUSED BY BLEACHING, OVER PROCESSING AND EXTREME HEAT FLAT IRONS.

• PREVENTS DAMAGE AND REPAIRS HAIR INTEGRITY FROM CHEMICAL SALON PROCESSES
• PROTECTS THE BONDS FROM INITIAL BREAKAGE AS WELL AS REPAIRS BROKEN BONDS
• NOTICEABLY SOFTENS AND SMOOTHS HAIR TEXTURE
• ADDS SHINE AND LUSTER TO HAIR APPEARANCE
• EASE OF COMBING (BOTH FOR WET AND DRY)
• IMPROVED HAIR COLOUR INTENSITY

For professional products and trade pricing please login to: TRADE ONLY

PURE Fusion Complex Shampoo 1L
Regular price $89.95 Save $-89.95

FUSION COMPLEX SHAMPOO
• This is a beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo and conditioner.
• Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair.
• Protects hair against UV, thermal and humidity.
• Repairs split ends to d-frizz, smooth and make hair more manageable.

FUSION COMPLEX SPECIALTY HAIRCARE IS A RANGE OF PRODUCTS FORMULATED TO REBUILD CHEMICALLY DAMAGED HAIR FROM THE INSIDE OUT. ACTIVE REPAIR INGREDIENT ACTS BY PROTECTING EXISTING DISULPHIDE BONDS AS WELL AS RECONNECTING BROKEN ONES. ENRICHING ORGANIC GINGER, ROSEMARY AND AÇAI OILS SOFTEN AND SMOOTH HAIR TEXTURE WHILE IMPROVING HAIR COLOUR INTENSITY FOR STRONGER, HEALTHIER HAIR.
‘BOND CURE’ TECHNOLOGY PROTECTS THE BONDS AGAINST INITIAL BREAKAGE AND REPAIRS BROKEN BONDS FROM SEVERE DAMAGE CAUSED BY BLEACHING, OVER PROCESSING AND EXTREME HEAT FLAT IRONS.

• PREVENTS DAMAGE AND REPAIRS HAIR INTEGRITY FROM CHEMICAL SALON PROCESSES
• PROTECTS THE BONDS FROM INITIAL BREAKAGE AS WELL AS REPAIRS BROKEN BONDS
• NOTICEABLY SOFTENS AND SMOOTHS HAIR TEXTURE
• ADDS SHINE AND LUSTER TO HAIR APPEARANCE
• EASE OF COMBING (BOTH FOR WET AND DRY)
• IMPROVED HAIR COLOUR INTENSITY

For professional products and trade pricing please login to: TRADE ONLY

PURE Fusion Complex Conditioner 300ml
Regular price $34.95 Save $-34.95

FUSION COMPLEX CONDITIONER
• This is a beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo and conditioner.
• Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair.
• Protects hair against UV, thermal and humidity.
• Repairs split ends to d-frizz, smooth and make hair more manageable.

FUSION COMPLEX SPECIALTY HAIRCARE IS A RANGE OF PRODUCTS FORMULATED TO REBUILD CHEMICALLY DAMAGED HAIR FROM THE INSIDE OUT. ACTIVE REPAIR INGREDIENT ACTS BY PROTECTING EXISTING DISULPHIDE BONDS AS WELL AS RECONNECTING BROKEN ONES. ENRICHING ORGANIC GINGER, ROSEMARY AND AÇAI OILS SOFTEN AND SMOOTH HAIR TEXTURE WHILE IMPROVING HAIR COLOUR INTENSITY FOR STRONGER, HEALTHIER HAIR.
‘BOND CURE’ TECHNOLOGY PROTECTS THE BONDS AGAINST INITIAL BREAKAGE AND REPAIRS BROKEN BONDS FROM SEVERE DAMAGE CAUSED BY BLEACHING, OVER PROCESSING AND EXTREME HEAT FLAT IRONS.

• PREVENTS DAMAGE AND REPAIRS HAIR INTEGRITY FROM CHEMICAL SALON PROCESSES
• PROTECTS THE BONDS FROM INITIAL BREAKAGE AS WELL AS REPAIRS BROKEN BONDS
• NOTICEABLY SOFTENS AND SMOOTHS HAIR TEXTURE
• ADDS SHINE AND LUSTER TO HAIR APPEARANCE
• EASE OF COMBING (BOTH FOR WET AND DRY)
• IMPROVED HAIR COLOUR INTENSITY

For professional products and trade pricing please login to: TRADE ONLY

PURE Fusion Complex Conditioner 1L
Regular price $89.95 Save $-89.95

FUSION COMPLEX CONDITIONER
• This is a beautiful blend of science with nature. ‘Bond Cure’ plus organic complex blend together to create a luxurious restructuring shampoo and conditioner.
• Organic Ginger Oil, Rosemary Oil and Açai Oil has amazing antioxidant benefits to soothe and repair damaged hair.
• Protects hair against UV, thermal and humidity.
• Repairs split ends to d-frizz, smooth and make hair more manageable.

FUSION COMPLEX SPECIALTY HAIRCARE IS A RANGE OF PRODUCTS FORMULATED TO REBUILD CHEMICALLY DAMAGED HAIR FROM THE INSIDE OUT. ACTIVE REPAIR INGREDIENT ACTS BY PROTECTING EXISTING DISULPHIDE BONDS AS WELL AS RECONNECTING BROKEN ONES. ENRICHING ORGANIC GINGER, ROSEMARY AND AÇAI OILS SOFTEN AND SMOOTH HAIR TEXTURE WHILE IMPROVING HAIR COLOUR INTENSITY FOR STRONGER, HEALTHIER HAIR.
‘BOND CURE’ TECHNOLOGY PROTECTS THE BONDS AGAINST INITIAL BREAKAGE AND REPAIRS BROKEN BONDS FROM SEVERE DAMAGE CAUSED BY BLEACHING, OVER PROCESSING AND EXTREME HEAT FLAT IRONS.

• PREVENTS DAMAGE AND REPAIRS HAIR INTEGRITY FROM CHEMICAL SALON PROCESSES
• PROTECTS THE BONDS FROM INITIAL BREAKAGE AS WELL AS REPAIRS BROKEN BONDS
• NOTICEABLY SOFTENS AND SMOOTHS HAIR TEXTURE
• ADDS SHINE AND LUSTER TO HAIR APPEARANCE
• EASE OF COMBING (BOTH FOR WET AND DRY)
• IMPROVED HAIR COLOUR INTENSITY

For professional products and trade pricing please login to: TRADE ONLY

PURE Fusion Complex Leave In Treatment 200ml
Regular price $34.95 Save $-34.95

FUSION COMPLEX LEAVE IN TREATMENT
• Enriched with selective treatment oils to soften and smooth hair texture while improving hair colour intensity for stronger, healthier hair.
• Instant reconstructant leave in treatment to protect and repair all damaged coloured hair types.
• Hair is instantly detangled, softened and frizz free.
• Protects hair against UV, thermal and humidity.

FUSION COMPLEX SPECIALTY HAIRCARE IS A RANGE OF PRODUCTS FORMULATED TO REBUILD CHEMICALLY DAMAGED HAIR FROM THE INSIDE OUT. ACTIVE REPAIR INGREDIENT ACTS BY PROTECTING EXISTING DISULPHIDE BONDS AS WELL AS RECONNECTING BROKEN ONES. ENRICHING ORGANIC GINGER, ROSEMARY AND AÇAI OILS SOFTEN AND SMOOTH HAIR TEXTURE WHILE IMPROVING HAIR COLOUR INTENSITY FOR STRONGER, HEALTHIER HAIR.
‘BOND CURE’ TECHNOLOGY PROTECTS THE BONDS AGAINST INITIAL BREAKAGE AND REPAIRS BROKEN BONDS FROM SEVERE DAMAGE CAUSED BY BLEACHING, OVER PROCESSING AND EXTREME HEAT FLAT IRONS.

• PREVENTS DAMAGE AND REPAIRS HAIR INTEGRITY FROM CHEMICAL SALON PROCESSES
• PROTECTS THE BONDS FROM INITIAL BREAKAGE AS WELL AS REPAIRS BROKEN BONDS
• NOTICEABLY SOFTENS AND SMOOTHS HAIR TEXTURE
• ADDS SHINE AND LUSTER TO HAIR APPEARANCE
• EASE OF COMBING (BOTH FOR WET AND DRY)
• IMPROVED HAIR COLOUR INTENSITY

For professional products and trade pricing please login to: TRADE ONLY

PURE Fusion Complex Bond Repair Treatment 150ml
Regular price $34.95 Save $-34.95

FUSION COMPLEX BOND REPAIR TREATMENT
• Prevents damage and repairs hair integrity from salon processes, adds shine and lustre to hair.
• Leaves hair feeling smoother, softer to touch, more resilient and manageable.
• Rebuilds chemically damaged hair improving hair colour intensity and protection against fade.
• Protects hair against UV, thermal and humidity.

For professional products and trade pricing please login to: TRADE ONLY

PURE Fusion Complex Bond Repair Treatment 1L
Regular price $89.95 Save $-89.95

FUSION COMPLEX BOND REPAIR TREATMENT
• Prevents damage and repairs hair integrity from salon processes, adds shine and lustre to hair.
• Leaves hair feeling smoother, softer to touch, more resilient and manageable.
• Rebuilds chemically damaged hair improving hair colour intensity and protection against fade.
• Protects hair against UV, thermal and humidity.

For professional products and trade pricing please login to: TRADE ONLY

PURE Goddess Shampoo 300ml
Regular price $32.95 Save $-32.95

Goddess

SHAMPOO

ULTRA SOFT HYDRATION THERAPY

Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.
Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp.
Infuse strands with essential hydration and moisture delivering seriously silky, soft results.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Goddess Shampoo 1L
Regular price $83.50 Save $-83.50

Goddess

SHAMPOO

ULTRA SOFT HYDRATION THERAPY

Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.
Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp.
Infuse strands with essential hydration and moisture delivering seriously silky, soft results.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Goddess Conditioner 300ml
Regular price $32.95 Save $-32.95

Goddess

SHAMPOO AND CONDITIONER

ULTRA SOFT HYDRATION THERAPY

Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.
Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp.
Infuse strands with essential hydration and moisture delivering seriously silky, soft results.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Goddess Conditioner 1L
Regular price $83.50 Save $-83.50

Goddess

CONDITIONER

ULTRA SOFT HYDRATION THERAPY

Organic Shea Butter, Argan Oil and Marula Oil restore moisture loss caused by natural elements, regular chemical treatments or frequent heat styling.
Enriched with selective treatment oils to rejuvenate and restore healthy moisture balance to hair and scalp.
Infuse strands with essential hydration and moisture delivering seriously silky, soft results.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Miracle Renew Shampoo 300ml
Regular price $32.95 Save $-32.95

Miracle Renew

SHAMPOO

ANTI-AGEING AND REJUVENATING

• Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.
• Organic actives help revive hair that is fragile and weak from chemical services; hair feels soft and smooth without being weighed down.
• Natural anti-ageing actives help protect against free radicals.
• Natural antioxidants help defend against colour fade.
• Natural elastic bio-polymers increase strength, resilience and elasticity.
• Moisturising actives with anti-humidity properties help to reduce frizz.
• Vitamins and natural oil actives help restore all types of damaged hair.
• Natural anti-irritant protects scalp against allergens from outside agencies.
• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Miracle Renew Shampoo 1L
Regular price $83.50 Save $-83.50

Miracle Renew

SHAMPOO

ANTI-AGEING AND REJUVENATING

• Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.
• Organic actives help revive hair that is fragile and weak from chemical services; hair feels soft and smooth without being weighed down.
• Natural anti-ageing actives help protect against free radicals.
• Natural antioxidants help defend against colour fade.
• Natural elastic bio-polymers increase strength, resilience and elasticity.
• Moisturising actives with anti-humidity properties help to reduce frizz.
• Vitamins and natural oil actives help restore all types of damaged hair.
• Natural anti-irritant protects scalp against allergens from outside agencies.
• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Miracle Renew Conditioner 300ml
Regular price $32.95 Save $-32.95

Miracle Renew
CONDITIONER

ANTI-AGEING AND REJUVENATING

• Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.
• Organic actives help revive hair that is fragile and weak from chemical services; hair feels soft and smooth without being weighed down.
• Natural anti-ageing actives help protect against free radicals.
• Natural antioxidants help defend against colour fade.
• Natural elastic bio-polymers increase strength, resilience and elasticity.
• Moisturising actives with anti-humidity properties help to reduce frizz.
• Vitamins and natural oil actives help restore all types of damaged hair.
• Natural anti-irritant protects scalp against allergens from outside agencies.
• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Miracle Renew Conditioner 1L
Regular price $83.50 Save $-83.50

Miracle Renew

CONDITIONER

ANTI-AGEING AND REJUVENATING

• Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.
• Organic actives help revive hair that is fragile and weak from chemical services; hair feels soft and smooth without being weighed down.
• Natural anti-ageing actives help protect against free radicals.
• Natural antioxidants help defend against colour fade.
• Natural elastic bio-polymers increase strength, resilience and elasticity.
• Moisturising actives with anti-humidity properties help to reduce frizz.
• Vitamins and natural oil actives help restore all types of damaged hair.
• Natural anti-irritant protects scalp against allergens from outside agencies.
• Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Miracle Renew Mask 250ml
Regular price $36.95 Save $-36.95

Miracle Renew Mask

ANTI-AGEING AND REJUVENATING TREATMENT

• Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.
• Organic actives help revive hair that is fragile and weak from chemical services; hair feels soft and smooth without being weighed down.
• Natural anti-ageing actives help protect against free radicals.
• Natural antioxidants help defend against colour fade.
• Natural elastic bio-polymers increase strength, resilience and elasticity.
• Moisturising actives, with anti-humidity properties help to reduce frizz.
• Vitamins and natural oil actives help restore all types of damaged hair.
• Cell renewal complex (amino acids and vitamins) penetrates the hair cortex, fortifying the hair structure internally while providing an external protective film, which softens and protects the hair.

For professional products and trade pricing please login to: TRADE ONLY

PURE Miracle Renew Mask 1L
Regular price $88.95 Save $-88.95

Miracle Renew Mask

ANTI-AGEING AND REJUVENATING TREATMENT

• Helps restore hair that is stressed from exposure to elements; heat styling, chemical services and water erosion.
• Organic actives help revive hair that is fragile and weak from chemical services; hair feels soft and smooth without being weighed down.
• Natural anti-ageing actives help protect against free radicals.
• Natural antioxidants help defend against colour fade.
• Natural elastic bio-polymers increase strength, resilience and elasticity.
• Moisturising actives, with anti-humidity properties help to reduce frizz.
• Vitamins and natural oil actives help restore all types of damaged hair.
• Cell renewal complex (amino acids and vitamins) penetrates the hair cortex, fortifying the hair structure internally while providing an external protective film, which softens and protects the hair.

For professional products and trade pricing please login to: TRADE ONLY

PURE Precious Shampoo 300ml
Regular price $32.95 Save $-32.95

Precious

SHAMPOO

REPLENISH. NURTURE. REPAIR.

Organic Mongongo Oil, Shea Butter and Argan Oil repair and replenish hair fatigued by natural elements, regular chemical treatments or frequent heat styling.
Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.
Repair damage from chemicals, colour and heat.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Precious Shampoo 1L
Regular price $83.50 Save $-83.50

Precious

SHAMPOO

REPLENISH. NURTURE. REPAIR.

Organic Mongongo Oil, Shea Butter and Argan Oil repair and replenish hair fatigued by natural elements, regular chemical treatments or frequent heat styling.
Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.
Repair damage from chemicals, colour and heat.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Precious Conditioner 300ml
Regular price $32.95 Save $-32.95

Precious

CONDITIONER

REPLENISH. NURTURE. REPAIR.

Organic Mongongo Oil, Shea Butter and Argan Oil repair and replenish hair fatigued by natural elements, regular chemical treatments or frequent heat styling.
Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.
Repair damage from chemicals, colour and heat.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Precious Conditioner 1L
Regular price $83.50 Save $-83.50

Precious

CONDITIONER

REPLENISH. NURTURE. REPAIR.

Organic Mongongo Oil, Shea Butter and Argan Oil repair and replenish hair fatigued by natural elements, regular chemical treatments or frequent heat styling.
Enriched with selective treatment oils to provide softer, smoother, silkier feeling hair.
Repair damage from chemicals, colour and heat.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Precious Ends 150ml
Regular price $31.95 Save $-31.95

Precious Ends

LEAVE IN TREATMENT

• Unique organic Goji Berry Oil, Amino Acids, powerful antioxidants and beta-carotene restore and protect against colour fade and repair damage caused by heat, sun and chemical treatments.

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PURE Sacred Argan Mask 250ml
Regular price $36.95 Save $-36.95

Sacred Mask

INTENSE RESTORATIVE HYDRATION TREATMENT

• Organic Shea Butter, Argan Oil and Marula Oil restore moisture, soften and strengthen all hair types.
• Enriched with selective treatment oils to enhance smooth, silky, healthier hair.
• Saturates hair with intensive moisture and seals it in, softens and deeply conditions.

For professional products and trade pricing please login to: TRADE ONLY

PURE Sacred Argan Mask 1L
Regular price $88.95 Save $-88.95

Sacred Mask

INTENSE RESTORATIVE HYDRATION TREATMENT

• Organic Shea Butter, Argan Oil and Marula Oil restore moisture, soften and strengthen all hair types.
• Enriched with selective treatment oils to enhance smooth, silky, healthier hair.
• Saturates hair with intensive moisture and seals it in, softens and deeply conditions.

For professional products and trade pricing please login to: TRADE ONLY

PURE Up.Lift Volume Shampoo 300ml
Regular price $32.95 Save $-32.95

Up.Lift Volume

SHAMPOO

WEIGHTLESS VOLUME AND SHINE

Organic Buriti Oil, Turmeric Oil and Sunflower Oil make fine hair come alive. High in beta carotene for shiny, thick hair and healthy scalp.
Buriti Oil is high in Omega 6 which acts as a natural silicone replacement promoting intense hair nutrition, softness and shine.
Sunflower Oil is light and easily penetrates deep into the hair shaft and scalp. It also contains antioxidant properties responsible for preventing early hair loss.
Lifts fine hair up and fills it out, hair looks fuller and feels thicker.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Up.Lift Volume Shampoo 1L
Regular price $83.50 Save $-83.50

Up.Lift Volume

SHAMPOO

WEIGHTLESS VOLUME AND SHINE

Organic Buriti Oil, Turmeric Oil and Sunflower Oil make fine hair come alive. High in beta carotene for shiny, thick hair and healthy scalp.
Buriti Oil is high in Omega 6 which acts as a natural silicone replacement promoting intense hair nutrition, softness and shine.
Sunflower Oil is light and easily penetrates deep into the hair shaft and scalp. It also contains antioxidant properties responsible for preventing early hair loss.
Lifts fine hair up and fills it out, hair looks fuller and feels thicker.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Up.Lift Volume Conditioner 300ml
Regular price $32.95 Save $-32.95

Up.Lift Volume

CONDITIONER

WEIGHTLESS VOLUME AND SHINE

Organic Buriti Oil, Turmeric Oil and Sunflower Oil make fine hair come alive. High in beta carotene for shiny, thick hair and healthy scalp.
Buriti Oil is high in Omega 6 which acts as a natural silicone replacement promoting intense hair nutrition, softness and shine.
Sunflower Oil is light and easily penetrates deep into the hair shaft and scalp. It also contains antioxidant properties responsible for preventing early hair loss.
Lifts fine hair up and fills it out, hair looks fuller and feels thicker.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

For professional products and trade pricing please login to: TRADE ONLY

PURE Up.Lift Volume Conditioner 1L
Regular price $83.50 Save $-83.50

Up.Lift Volume

CONDITIONER

WEIGHTLESS VOLUME AND SHINE

Organic Buriti Oil, Turmeric Oil and Sunflower Oil make fine hair come alive. High in beta carotene for shiny, thick hair and healthy scalp.
Buriti Oil is high in Omega 6 which acts as a natural silicone replacement promoting intense hair nutrition, softness and shine.
Sunflower Oil is light and easily penetrates deep into the hair shaft and scalp. It also contains antioxidant properties responsible for preventing early hair loss.
Lifts fine hair up and fills it out, hair looks fuller and feels thicker.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

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PURE Deluxe Pomade 85g
Regular price $33.95 Save $-33.95

Heavy hold & high shine.

Hold your style all day from root to tip, front to back with shine and control. Perfect for classic looks such as managing parts, slicking hair back or high pompadours.

This versatile pomade controls, shapes and defines your style and works well in all unruly hair types and hair lengths.

Defining

Slick back styling

Flexible

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PURE Beach Texture Spray 200ml
Regular price $31.95 Save $-31.95

Beach Texture Spray

BEACHY LOOK FOR ALL HAIR TYPES

WEIGHTLESS VOLUME / TOUSLED FINISH

Creates messy undone styles adding volume and texture.
Protects against UVA, UVB and UV damage from the sun.
• Texturising spray giving body and definition to all hair types.
• Smooth non-sticky finish.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

MEDIUM CONTROL / LOW SHINE

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PURE Curly Girly 200ml
Regular price $32.95 Save $-32.95

Curly Girly

MOISTURISING CURL PRIMER

DEFINE SHAPE / D-FRIZZ

Define shape and eliminate frizz for beautiful touchable natural looking curls.
UV, thermal and humidity defence protects against overexposure to sun, swimming, chemical treatments and heat styling.
Exclusive ‘Pure Organic Complex’™ (100% organic extracts) reduces environmental damage to hair and scalp.
• Curl enhancing foam.
• Leave-in curl memory.

LIGHT-MEDIUM CONTROL / HIGH SHINE

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PURE Finest Volumising Powder 35ml
Regular price $35.95 Save $-35.95

Finest Volumising Powder

FULL BODY / FLEXIBLE TEXTURE

• Creates full body with flexible, invisible, natural looking texture.
• Full body styling power.
• Flexible texture.
• Direct application unique to Pure, dispense soft micro natural rice starch particles.
• Neutral colour to blend with all hair shades.

MEDIUM CONTROL / LOW SHINE

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PURE Flourish Leave-In Treatment 200ml
Regular price $33.95 Save $-33.95

Instant lightweight nourishment

Revitalises coloured dry delicate hair

Revive, protect and shine

Vegan

Sulphate, gluten and cruelty free

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PURE Guardian Angel
Regular price $32.95 Save $-32.95

Pure Guardian Angel Thermal Protection Heat Styling 165ml is a lightweight thermal protection mist which protects the hair from the heat of hot styling tools.

With exclusive 'pure complex' which safeguards hair during styling, resists against humidity, smooths & shines all hair types. Ingredients are certified 100% organic extracts.

BENEFITS

Lightweight thermal protection

Protects the hair fibre against heat styling tools

Dry invisible formulation provides a smooth barrier between hair and hot styling tools

Humidity resistant & UV protection

Smooths and shines

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PURE Oomph Wax Spray 100gm
Regular price $29.95 Save $-29.95

Oomph Wax Spray

FIERCE TEXTURE / CONTROLLED FIXATION

ULTRA FIRM FINISHING

Wax dry formula provides control with dishevelled volume for a casual matt finish.
• High performance finishing spray.
Thermal defence protects against chemical treatments and heat styling.

MEDIUM-STRONG CONTROL / MEDIUM SHINE

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PURE Plumping Clay Spray 200g
Regular price $29.95 Save $-29.95

Plumping Clay Spray

INCREDIBLE VOLUME / SEXY FLEXIBLE TEXTURE

INVISIBLE LASTING HOLD

Creates messy undone styles adding incredible volume and sexy flexible texture.
• Invisible working spray that builds incredible volume.
Thermal defence protects against chemical treatments and heat styling.

MEDIUM-STRONG CONTROL / LOW SHINE

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PURE Sensual Curls 150ml
Regular price $30.95 Save $-30.95

Sensual Curls

SOFT LUSCIOUS CURL CONTROL

CURL RELAXING CREAM

Delivers lasting curl perfection, turning frizz into soft smooth curls.
Protects against frizz caused by humidity, sun, thermal styling and chemical treatments.
Moisturises, shines and seals.
Controlled luscious curl control.
Contains our exclusive ‘Pure Organic Complex’ (certified 100% organic extracts).

MEDIUM CONTROL / MEDIUM SHINE

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PURE Shaping Serum 150ml
Regular price $29.95 Save $-29.95

Shaping Serum

CONTROL, BODY AND SHINE

STYLING VOLUME LOTION

A versatile spreadable sculpting serum that gives hair more body and shine. Controls frizz while providing a natural looking style.
UV, thermal and humidity defence protects against overexposure to sun, swimming, chemical treatments and heat styling.
Styling bod