[{"id":358859636885,"handle":"best-selling-products","title":"Best Selling Products","updated_at":"2026-05-26T15:28:46+10:00","body_html":null,"published_at":"2026-05-01T15:47:37+10:00","sort_order":"best-selling","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Best Selling"},{"column":"title","relation":"not_contains","condition":"Best Selling"}],"published_scope":"web"},{"id":273973543061,"handle":"color","title":"Hair Colour","updated_at":"2026-05-19T21:02:57+10:00","body_html":"\u003cp style=\"text-align: center;\"\u003e\u003cmeta charset=\"utf-8\"\u003eOur professional hair colour range includes leading international and Australian brands. Our extensive range gives you the choice of permanent, semi, gloss and temporary colours. Choose from our leading brands \u003ca title=\"Framesi Color\" href=\"https:\/\/www.instanthbs.com.au\/collections\/framesi-color\"\u003eFramesi\u003c\/a\u003e, Wella, CPR, AlfaParf, Indola, Redken DeLorenzo and many more.\u003c\/p\u003e","published_at":"2021-07-12T10:47:38+10:00","sort_order":"manual","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"professional color"}],"published_scope":"global","image":{"created_at":"2026-03-27T12:47:22+11:00","alt":null,"width":709,"height":709,"src":"\/\/www.instanthbs.com.au\/cdn\/shop\/collections\/Web_Colour_ceb61e47-4814-4b7e-b985-04222d749021.png?v=1774576042"}},{"id":152452169864,"handle":"joico-professional","updated_at":"2026-05-15T14:38:55+10:00","published_at":"2019-10-22T13:47:53+11:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Joico","body_html":"\u003ch4 style=\"text-align: center;\"\u003ethe joi of healthy hair\u003c\/h4\u003e\n\u003cp style=\"text-align: center;\"\u003eExperience the inner joi and confidence of exceptionally healthy-looking hair.\u003c\/p\u003e\n\u003cdiv style=\"text-align: center;\"\u003e\u003cem style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003e\u003c\/em\u003e\u003c\/div\u003e\n\u003cp style=\"text-align: center;\" class=\"vc_custom_heading cesis_text_transform_none wpb_animate_when_almost_visible wpb_fadeIn fadeIn vc_custom_1555555056319 wpb_start_animation animated\" data-delay=\"750\"\u003eFor the professional, Joico's innovative colour collection delivers healthy, shiny, vibrant hair in every hue—from the brightest blondes to rich, dimensional brunettes, and always, head-turning reds.\u003c\/p\u003e\n\u003ch5 style=\"text-align: center;\" class=\"vc_custom_heading cesis_text_transform_none wpb_animate_when_almost_visible wpb_fadeIn fadeIn vc_custom_1555555056319 wpb_start_animation animated\" data-delay=\"750\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003efor professional products \u0026amp; trade pricing login to: \u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003ca href=\"https:\/\/www.instanthbs.com.au\/a\/wsg\/proxy\/login\"\u003eWHOLESALE LOGIN\u003c\/a\u003e\n\u003c\/h5\u003e\n\u003ch3 data-delay=\"750\" class=\"vc_custom_heading cesis_text_transform_none wpb_animate_when_almost_visible wpb_fadeIn fadeIn vc_custom_1553142871147 wpb_start_animation animated\"\u003e\u003c\/h3\u003e","image":{"created_at":"2019-11-13T11:00:25+11:00","alt":null,"width":1200,"height":800,"src":"\/\/www.instanthbs.com.au\/cdn\/shop\/collections\/K-Pak-1200-800.jpg?v=1778819935"}},{"id":273990975637,"handle":"joico","updated_at":"2026-05-06T14:41:35+10:00","published_at":"2021-07-12T15:18:51+10:00","sort_order":"manual","template_suffix":"","published_scope":"global","title":"Joico Color","body_html":"\u003ch1 class=\"vc_custom_heading cesis_text_transform_uppercase wpb_animate_when_almost_visible wpb_fadeIn fadeIn cesis_ar_text wpb_start_animation animated\" data-delay=\"400\" data-max_size=\"80\" data-min_size=\"24\" data-mce-fragment=\"1\"\u003eJOICO HAIRCOLOR\u003c\/h1\u003e\n\u003ch3 class=\"vc_custom_heading cesis_text_transform_none wpb_animate_when_almost_visible wpb_fadeIn fadeIn vc_custom_1555555056319 wpb_start_animation animated\" data-delay=\"750\" data-mce-fragment=\"1\"\u003eWith expert advice and an unparalleled collection of innovative color, Joico delivers healthy-looking, shiny, vibrant hair in every hue—from the brightest blondes to rich, dimensional brunettes, and always, head-turning reds. Discover the path that’s perfect for you.\u003c\/h3\u003e","image":{"created_at":"2021-07-12T15:18:50+10:00","alt":"joico hair color","width":502,"height":306,"src":"\/\/www.instanthbs.com.au\/cdn\/shop\/collections\/Screenshot_2021-07-12-14-26-22-83_680d03679600f7af0b4c700c6b270fe7.jpg?v=1626067130"}},{"id":358859669653,"handle":"newest-products","title":"Newest Products","updated_at":"2026-05-26T15:28:46+10:00","body_html":null,"published_at":"2026-05-01T15:47:37+10:00","sort_order":"created-desc","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Newest"},{"column":"title","relation":"not_contains","condition":"Newest"}],"published_scope":"web"},{"id":359017775253,"handle":"under-10","title":"Under $10","updated_at":"2026-05-24T21:02:19+10:00","body_html":"","published_at":"2026-05-05T16:17:40+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"10"},{"column":"variant_price","relation":"greater_than","condition":"0.20"}],"published_scope":"global"}]
["Age Defy","color","coverage","Joico","K-Pak","kpak","professional color","Vero"]
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