[{"id":273970266261,"handle":"lighteners-1","title":"Lighteners","updated_at":"2024-09-24T16:32:24+10:00","body_html":"All professional lightening products","published_at":"2021-07-12T10:03:31+10:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"lightener"},{"column":"tag","relation":"equals","condition":"bleach"}],"published_scope":"web","image":{"created_at":"2021-07-12T10:14:10+10:00","alt":null,"width":1080,"height":755,"src":"\/\/www.instanthbs.com.au\/cdn\/shop\/collections\/Screenshot_2021-07-12-10-07-50-91_680d03679600f7af0b4c700c6b270fe7_2.jpg?v=1626048851"}},{"id":152452366472,"handle":"redken","updated_at":"2024-11-30T15:50:02+11:00","published_at":"2019-10-22T13:47:53+11:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Redken","body_html":"\u003cp style=\"text-align: center;\"\u003eRedken is a professional hair product brand dedicated to creating ground-breaking hair products in-salon and at-home.\u003cbr\u003e\u003c\/p\u003e\n\u003ch6 style=\"text-align: center;\"\u003e\n\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\" data-mce-fragment=\"1\"\u003efor professional products \u0026amp; trade pricing login to: \u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\" data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003ca href=\"https:\/\/www.instanthbs.com.au\/a\/wsg\/proxy\/login\" style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\" data-mce-href=\"https:\/\/www.instanthbs.com.au\/a\/wsg\/proxy\/login\" data-mce-fragment=\"1\"\u003eWHOLESALE LOGIN\u003c\/a\u003e\u003cbr\u003e\n\u003c\/h6\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","image":{"created_at":"2019-11-13T10:58:42+11:00","alt":null,"width":225,"height":225,"src":"\/\/www.instanthbs.com.au\/cdn\/shop\/collections\/logo_color_3475e5ee-ddfa-4970-a517-4b44d2e3ffaf.png?v=1573603123"}}]
["bleach","bonder","flash lift","lightener","olaplex","redken","wholesale-only"]
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A lightening powder that has a bonder built in, helping you protect bonds to keep the hair strong with none of the extra steps!
Flash Lift Bonder Inside provides up to 8 levels of lift, protects bonds, and can be used with Shades EQ Gloss to customise clients' blondes.